A completely backless bra?


I often get asked the question, “what bra would I wear with this top/dress?”  If you have a back baring look, your answer is the Maidenform breakthrough backless bra.  It was invented by invented by Elaine Cato, winner of ABC reality TV show American Inventor.

backless braThis unique bra can be worn under a variety of backless and low back fashions.  The Breakthrough™ Backless Bra is  crafted with silicone on the wire channeling to prevent slippage.  The seamless molded foam cups provide a natural shape on the body and are smooth under clothes.  And for a mere $32, it can be yours!  Available at Macys and other retailers that carry Maidenform.


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